Shop til you drop!
Dispel any presumptions you may have about the availability of goods in Bulgaria because Sofia has a truly dazzling array of shops! From Western brand names (at Western prices unfortunately) and high class fashion boutiques to traditional shops and endearing markets, you can find anything and everything here. The central shopping area mostly centres around Vitosha Boulevard, whilst more quirky and unique outlets can be found on and around Ivan Assen II. The markets are fantastic for finding interesting gifts and souvenirs, and there are many serious antique shops where a knowledgeable customer could make a great find. Head on over to the editors' choice to see where we do our shopping!See on Map