Think of the biggest names ever to have graced the world's most revered catwalks, and the likelihood is it's the designers that will spring to mind rather than the models. But what does it really feel like to wear an original Alexander McQueen or Dolce & Gabbana? Blow is where you can find out, without spending a fortune in doing so. The store stocks clothing and accessories from all the top designers, but manages to keep to prices eminently affordable by staying a step behind the current season. If that sounds counter-intuitive, just think about how you're reading this right now. If you downloaded Riga Life to your ipod or iphone, did you really pay all that for the very latest - or were you one of the more canny who bought last year's model when the price fell...